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Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World

Author(s) : Hemann, Chuck - Burbary, Ken -

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Competitive Strategy for Media Firms: Strategic and Brand Management in Changing Media Markets

Author(s) : Chan-Olmsted, Sylvia M. -

Call Number : 384.540684 CHA c

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Sales and Pitch Letters for Busy People: Time-Saving, Money-Making, Ready-to-Use Letters for any Prospect

Author(s) : Sheldon, George -

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101 Ways to Market Your Business: Building a Successful Business with Creative Marketing

Author(s) : Griffiths, Andrew -

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Small Business Marketing For Dummies®, Ed. 2

Author(s) : Schenck, Barbara Findlay -

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85 Inspiring Ways to Market Your Small Business: Inspiring, self-help, sales and marketing strategies that you can apply to your own business immediately, Ed. 2

Author(s) : Jarvis, Jackie -

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Trust me, I’m lying: The Tactics and Confessions of a Media Manipulator

Author(s) : Holiday, Ryan -

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Brand New China: Advertising, Media, and Commercial Culture

Author(s) : Wang, Jing -

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Marketing Research: a Practical Approach

Author(s) : Kolb, Bonita -

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Advertising Secrets of the Written Word: the Ultimate Resource on How to Write Powerful Advertising Copy from One of America's Top Copywriters and Mail Order Entrepreneurs

Author(s) : Sugarman, Joseph -

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