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Rethinking Marketing: Sustainable Marketing Enterprise in Asia

Author(s) : Kotler, Philip - Kartajaya, Hermawan - Huan, Hooi Den - Liu, Sandra -

Call Number : 658.80095 KOT r

Availability : 1 copies available for loan

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Marketing Research: An Applied Orientation, Ed.5

Author(s) : Malhotra, Naresh K. -

Call Number : 658.83 MAL m

Availability : none copy available

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An Introduction to Market and Social Research: Planning and using research tools and techniques

Author(s) : Brace, Ian - Adams, Karen -

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Market Intelligence: How and Why Organizations Use Market Research

Author(s) : Callingham, Martin -

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Asking Questions: The Definitive Guide to Questionnaire Design-For Market Research, Political Polls, and Social and Health Questionnaires

Author(s) : Sudman, Seymour - Bradburn, Norman M. - Wansink, Brian -

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Market Research in Practice: An Introduction to gaining greater market insight, Ed. 3

Author(s) : Hague, Paul - Harrison, Matthew - Cupman, Julia - Truman, Oliver -

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Digital Marketing Analytics: Making Sense of Consumer Data in a Digital World

Author(s) : Hemann, Chuck - Burbary, Ken -

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Marketing Research: a Practical Approach

Author(s) : Kolb, Bonita -

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Well-Designed: How to Use Empathy to Create Products People Love

Author(s) : Kolko, Jon -

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Social Media Metrics: How to Measure and Optimize Your Marketing Investment

Author(s) : Sterne, Jim -

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