The Future of Marketing Education: Annual Fall Educators’ Conference Proceedings, 2023
Articles
1. GENERATING REAL-WORLD EXPERIENCE IN THE ONLINE MARKETING CLASSROOM. --Henry Roehrich
2. GENERATION Z ATTITUDES TOWARD USED CAR AUTOMOBILE PURCHASING CHANNELS. --Scott Whitaker
3. COMBINING HIGH-IMPACT PRACTICES IN ADVERTISING EDUCATION: TEACHING APPLIED DIFFUSION THEORY THROUGH FACULTYUNDERGRADUATE RESEARCH. --Michelle Rego
4. SUPPORT, FIT, AND ACADEMIC SUCCESS: DEVELOPING A HOLISTIC VIEW OF MARKETING STUDENTS’ SENSE OF BELONGING. --Mohammad Sakif Amin
5. ACROSS THE UNIVERSE: CREATING EQUITY THROUGH CLIENT PROJECTS IN MULTIPLE DISCIPLINES. --Stephanie Jacobsen
6. THE “BIG QUIT” PHENOMENON FOR WOMEN INSALES AND MARKETING: A QUALITATIVE ANALYSIS. --Julie Nelsen
7. FROM CLASSROOM TO CAREER. --Jeangpre
8. THE GREAT NEED FOR NO-HARM GUARANTEES: AN INSTITUTION BUILDING TOOL. --Daniel Nowak
9. TRANSFORMING EDUCATION A COMPARATIVE STUDY OF CONSUMER PREFERENCES. --Maryam Nezhadian
10.THE AI-POWERED MARKETING EDUCATOR.--Mary C. Martin
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1. GENERATING REAL-WORLD EXPERIENCE IN THE ONLINE MARKETING CLASSROOM. --Henry Roehrich
2. GENERATION Z ATTITUDES TOWARD USED CAR AUTOMOBILE PURCHASING CHANNELS. --Scott Whitaker
3. COMBINING HIGH-IMPACT PRACTICES IN ADVERTISING EDUCATION: TEACHING APPLIED DIFFUSION THEORY THROUGH FACULTYUNDERGRADUATE RESEARCH. --Michelle Rego
4. SUPPORT, FIT, AND ACADEMIC SUCCESS: DEVELOPING A HOLISTIC VIEW OF MARKETING STUDENTS’ SENSE OF BELONGING. --Mohammad Sakif Amin
5. ACROSS THE UNIVERSE: CREATING EQUITY THROUGH CLIENT PROJECTS IN MULTIPLE DISCIPLINES. --Stephanie Jacobsen
6. THE “BIG QUIT” PHENOMENON FOR WOMEN INSALES AND MARKETING: A QUALITATIVE ANALYSIS. --Julie Nelsen
7. FROM CLASSROOM TO CAREER. --Jeangpre
8. THE GREAT NEED FOR NO-HARM GUARANTEES: AN INSTITUTION BUILDING TOOL. --Daniel Nowak
9. TRANSFORMING EDUCATION A COMPARATIVE STUDY OF CONSUMER PREFERENCES. --Maryam Nezhadian
10.THE AI-POWERED MARKETING EDUCATOR.--Mary C. Martin
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Roehrich, Henry - Personal Name
Nezhadian, Maryam - Personal Name
Nowak, Daniel - Personal Name
Jeangpre, Jeangpre - Personal Name
Nelsen, Julie - Personal Name
Jacobsen, Stephanie - Personal Name
Amin, Mohammad Sakif - Personal Name
Rego, Michelle - Personal Name
Whitaker, Scott - Personal Name
Martin, Mary C. - Personal Name
Nezhadian, Maryam - Personal Name
Nowak, Daniel - Personal Name
Jeangpre, Jeangpre - Personal Name
Nelsen, Julie - Personal Name
Jacobsen, Stephanie - Personal Name
Amin, Mohammad Sakif - Personal Name
Rego, Michelle - Personal Name
Whitaker, Scott - Personal Name
Martin, Mary C. - Personal Name
Annual Fall Educators’ Conference Proceedings, 202
2325-3533
e-Proceeding
Inggris
Marketing Management Association
2024
USA
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