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Brand Relevance: Making Competitors Irrelevant
Statement of Responsibility
Author(s)
Aaker, David A.
- Personal Name
Edition
Call Number
ISBN/ISSN
978-0-470-92260-6
Subject(s)
Technological Innovations
Brand Name Products
Branding (Marketing)
Classification
Series Title
GMD
e-Book PMJ
Language
Inggris
Publisher
Jossey-Bass
Publishing Year
2011
Publishing Place
California
Collation
xvi + 381 hlm
Specific Detail Info
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