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Brand Management: Research, Theory and Practice
Statement of Responsibility
Author(s)
Heding, Tilde
- Personal Name
Knudtzen, Charlotte F.
- Personal Name
Bjerre, Mogens
- Personal Name
Edition
Call Number
ISBN/ISSN
978-0-203-99617-1
Subject(s)
Branding (Marketing)
Brand Name Products-Management
Classification
Series Title
GMD
e-Book PMJ
Language
Inggris
Publisher
Routledge
Publishing Year
2009
Publishing Place
Oxon
Collation
xviii + 267 hlm
Specific Detail Info
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