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Electronic Word of Mouth (eWOM) in the Marketing Context: A State of the Art Analysis and Future Directions
Statement of Responsibility
Author(s)
Ismagilova, Elvira
- Personal Name
Dwivedi, Yogesh K.
- Personal Name
Slade, Emma
- Personal Name
Williams, Michael D.
- Personal Name
Edition
Call Number
ISBN/ISSN
978-3-319-52459-7
Subject(s)
Classification
Series Title
GMD
e-book
Language
Inggris
Publisher
Springer
Publishing Year
2017
Publishing Place
Switzerland
Collation
xvi + 138 hlm
Specific Detail Info
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