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Hitting the Sweet Spot: How Consumer Insights Can Inspire Better Marketing and Advertising
Statement of Responsibility
Author(s)
Fortini-Campbell, Lisa
- Personal Name
Edition
Call Number
658.8342 FOR h
ISBN/ISSN
0-9621415-2-6
Subject(s)
Consumer Behavior
Motivation Research (Marketing)
Classification
658.8342
Series Title
GMD
Printed Book
Language
Inggris
Publisher
The Copy Workshop
Publishing Year
1992
Publishing Place
Chicago
Collation
vii + 246 hlm
Specific Detail Info
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