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Strategic Marketing Problems: Cases and Comments, Ed.11
Statement of Responsibility
Author(s)
Kerin, Roger A.
- Personal Name
Peterson, Robert A.
- Personal Name
Edition
11
Call Number
658.8 KER s
ISBN/ISSN
0-13-233571-9
Subject(s)
Marketing-Decision making-Case studies
Marketing- Management-Case studies
Classification
658.8
Series Title
GMD
Printed Book
Language
Inggris
Publisher
Pearson Prentice Hall
Publishing Year
1993
Publishing Place
New Jersey
Collation
x + 722 hlm
Specific Detail Info
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