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ISBN/ISSN

GMD

Collection Type

Location

Universitas Paramadina

Perpustakaan

Detail Record

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Essential of Services Marketing: Concepts, Strategies and Cases, Ed.2

Statement of Responsibility

Author(s)

Hoffman, K. Douglas - Personal Name
Bateson, John E. G. - Personal Name

Edition

2

Call Number

658.8 HOF e

ISBN/ISSN

0-03-028892-4

Subject(s)

Service Marketing

Classification

658.8

Series Title

GMD

Printed Book

Language

Inggris

Publisher

Harcourt College Publishers

Publishing Year

2002

Publishing Place

Florida

Collation

xxi + 569 hlm

Specific Detail Info

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