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Advertising and the Mind of the Consumer: What Works, What Doesnt, and Why
Statement of Responsibility
Author(s)
Sutherland, Max
- Personal Name
Edition
Call Number
ISBN/ISSN
978-1741-75599-2
Subject(s)
Consumen Behavior
Advertising-Psychological aspects
Classification
659.1019
Series Title
GMD
e-Book PIK
Language
Inggris
Publisher
Allen and Unwin
Publishing Year
1993
Publishing Place
Australia
Collation
xiii + 379 hlm
Specific Detail Info
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