Creativity is coming of age. An increasing number of writers and management theorists are turning their attention to the development of creativity and innovation in management. However, none has yet provided a comprehensive review of the actual processes involved, from both a theoretical and a practical standpoint.

David O'Dell gives a complete review of the latest Research in the area, and describes a number of tools and techniques which can be used to enhance problem-solving capabilities. He explains all the latest Theories and models of mental performance and development, and shows readers which elements of each Model can be adapted for their own benefit.

Readers will learn :
1) How to understand and develop their own problem-solving style
2) How to diagnose the preferences/styles of others
3) How to apply their own Style more effectively in practical situations
4) How to apply more than 20 proven problem-solving tools.