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ISBN/ISSN

GMD

Collection Type

Location

Universitas Paramadina

Perpustakaan

Detail Record

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Audience Economics: Media Institutions and the Audience Marketplace

Statement of Responsibility

Author(s)

Napoli, Philip M. - Personal Name

Edition

Call Number

659.143 NAP a

ISBN/ISSN

0-231-12652-2

Subject(s)

Television advertising
Television advertising—United States

Classification

659.143

Series Title

GMD

e-Book PMJ

Language

Inggris

Publisher

Columbia University Press

Publishing Year

2003

Publishing Place

Columbia

Collation

ix + 235 hlm

Specific Detail Info

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