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Services Marketing: People, Technology, Strategy
Statement of Responsibility
Author(s)
Lovelock, Christopher
- Personal Name
Wirtz, Jochen
- Personal Name
Edition
7 Global
Call Number
658.8 LOV s
ISBN/ISSN
978-0-13-611874-9
Subject(s)
Manajemen Pemasaran
Classification
658.8
Series Title
GMD
Printed Book
Language
Inggris
Publisher
Pearson Education
Publishing Year
2011
Publishing Place
New Jersey
Collation
648 hlm
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