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Consumer Behaviour, 2nd ed.
Statement of Responsibility
Author(s)
Schiffman, Leon
- Personal Name
Bednall, David
- Personal Name
Cowley, Elizabeth
- Personal Name
O'Cass, Aron
- Personal Name
Watson, Judith
- Personal Name
Kanuk, Leslie
- Personal Name
Edition
2nd ed.
Call Number
658.8342 SCH c
ISBN/ISSN
0-7248-0427-7
Subject(s)
Perilaku Konsumen
Consumer behaviour
Motivation Research (Marketing)
Classification
658.8342
Series Title
GMD
Printed Book
Language
Inggris
Publisher
Prentice Hall
Publishing Year
2001
Publishing Place
Australia
Collation
xiii + 665 hlm.
Specific Detail Info
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