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ISBN/ISSN

GMD

Collection Type

Location

Universitas Paramadina

Perpustakaan

Detail Record

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Marketing Research

Includes bibliographical references (p. 726-749) and indexes

Statement of Responsibility

Author(s)

Cooper, Donald R. - Personal Name
Schindler, Pamela S. - Personal Name

Edition

Call Number

658.83 COO m

ISBN/ISSN

0-07-283786-1

Subject(s)

Marketing Research

Classification

658.83

Series Title

The McGraw-Hill/Irwin series in marketing

GMD

Printed Book

Language

Inggris

Publisher

McGraw-Hill Irwin

Publishing Year

2006

Publishing Place

New York

Collation

xix + 790 hlm

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