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Marketing Management: Knowledge and Skills
Statement of Responsibility
Author(s)
Donnelly, James H., Jr.
- Personal Name
Peter, J. Paul
- Personal Name
Edition
8
Call Number
658.8 PET m
ISBN/ISSN
978-0-07-313763-6
Subject(s)
Marketing-Management
Marketing-Management-Case studies
Classification
658.8
Series Title
GMD
Printed Book
Language
Inggris
Publisher
McGraw-Hill/Irwin
Publishing Year
2007
Publishing Place
New York
Collation
xvii + 813 hlm
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