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Integrated Advertising, Promotion, and Marketing Communications
Statement of Responsibility
Author(s)
Clow, Kenneth E.
- Personal Name
Baack, Donald
- Personal Name
Edition
4
Call Number
659.1 CLO i
ISBN/ISSN
978-0-13-815737-1
Subject(s)
Advertising, Iklan
Marketing Communication
Promotion
Classification
659.1
Series Title
GMD
Printed Book
Language
Inggris
Publisher
Pearson Education, Inc.
Publishing Year
2010
Publishing Place
New Jersey
Collation
478 hlm
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