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Marketing Communications: an Integrated Approach
Statement of Responsibility
Author(s)
Smith, P R
- Personal Name
Edition
2
Call Number
658.8 SMI m
ISBN/ISSN
0-7494-2699-3
Subject(s)
Marketing Communication
Classification
658.8
Series Title
GMD
Printed Book
Language
Inggris
Publisher
Kogan Page Limited
Publishing Year
1998
Publishing Place
London
Collation
xvi + 600 hlm
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