Jurnal Manajemen dan Kewirausahaan, Vol. 23 No. 2, September 2021
Articles
1. DIGITAL MARKETING: ENGAGING CONSUMERS WITH SMART DIGITAL MARKETING CONTENT. --Zakiya Umami, Gede Sri Darma.
2. EXAMINING KEY DRIVERS FOR ONLINE IMPULSE BUYING IN MALAYSIAN’S PUBLIC UNIVERSITIES STUDENTS. --Man Hong Lu, Muhammad Azim Abu Hassan Sha’ari , Jia Jin Chee, Jie Hunn Chen , Shwu Ching Bong.
3. HERD BEHAVIOR IN USING MOBILE PAYMENT WITH UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT2). --Rohmad Fuad Armansyah.
4. OIL AND GOLD PRICE VOLATILITY ON INDONESIAN STOCK MARKET IN THE PERIOD OF COVID-19 PANDEMIC. --Maria Magdalena Marwanti, Robiyanto.
5. PRODUCT CONFIGURATION CAPABILITY FOR IMPROVING MARKETING PERFORMANCE OF SMALL AND MEDIUM METAL INDUSTRY IN CENTRAL JAVA - INDONESIA. --Ahmad Hanfan.
6. TRANSFORMATIVE LEADERSHIP AND ORGANIZATIONAL CULTURE EFFECT ON EMPLOYEE PERFORMANCE: EVIDENCE FROM THE INDONESIA LOGISTICS BUREAU. --Astadi Pangarso, Romat Saragih, Waode Alaya Nuriz.
7. FACTORS INFLUENCE CUSTOMERS PURCHASE INTENTION TOWARDS HYPERMARKETS AT KOTA BHARU, KELANTAN. --Man Hong Lu, Muhammad Azim Abu Hassan Sha’ari, Darshini Annamalai, Muhammad Syahril Amin Bin Norazmi, Nurul Asikin Binti Hizani, King Kiat Tan.
8. THE ADVANTAGES OF THE MICRO EQUITY MODEL FOR MSME BUSINESS RESILIENCE IN YOGYAKARTA DURING PANDEMIC. --Bambang Dwi Hartono, Ahmad Diponegoro, Indra Yuliawan.
9. JOB AUTONOMY, JOB CRAFTING AND EMPLOYEES’ WELL-BEING DURING WORKING FROM HOME. --Susanti Saragih, Meily Margaretha, Luthfia Anantyanda.
10. #I ENVY, THEREFORE, I BUY! #: THE ROLE OF CELEBGRAM TRUSTWORTHINESS AND PARA-SOCIAL INTERACTIONS IN CONSUMER PURCHASE INTENTION. --Purwanto.
11. ONLINE FEEDBACK IMPACT ONLINE SHOPPERS' IMPULSE PURCHASES IN MALAYSIA. --Lu Man Hong, Wan Farha Wan Zulkiffli, Che Adawiah Che Amran.
1. DIGITAL MARKETING: ENGAGING CONSUMERS WITH SMART DIGITAL MARKETING CONTENT. --Zakiya Umami, Gede Sri Darma.
2. EXAMINING KEY DRIVERS FOR ONLINE IMPULSE BUYING IN MALAYSIAN’S PUBLIC UNIVERSITIES STUDENTS. --Man Hong Lu, Muhammad Azim Abu Hassan Sha’ari , Jia Jin Chee, Jie Hunn Chen , Shwu Ching Bong.
3. HERD BEHAVIOR IN USING MOBILE PAYMENT WITH UNIFIED THEORY OF ACCEPTANCE AND USE OF TECHNOLOGY (UTAUT2). --Rohmad Fuad Armansyah.
4. OIL AND GOLD PRICE VOLATILITY ON INDONESIAN STOCK MARKET IN THE PERIOD OF COVID-19 PANDEMIC. --Maria Magdalena Marwanti, Robiyanto.
5. PRODUCT CONFIGURATION CAPABILITY FOR IMPROVING MARKETING PERFORMANCE OF SMALL AND MEDIUM METAL INDUSTRY IN CENTRAL JAVA - INDONESIA. --Ahmad Hanfan.
6. TRANSFORMATIVE LEADERSHIP AND ORGANIZATIONAL CULTURE EFFECT ON EMPLOYEE PERFORMANCE: EVIDENCE FROM THE INDONESIA LOGISTICS BUREAU. --Astadi Pangarso, Romat Saragih, Waode Alaya Nuriz.
7. FACTORS INFLUENCE CUSTOMERS PURCHASE INTENTION TOWARDS HYPERMARKETS AT KOTA BHARU, KELANTAN. --Man Hong Lu, Muhammad Azim Abu Hassan Sha’ari, Darshini Annamalai, Muhammad Syahril Amin Bin Norazmi, Nurul Asikin Binti Hizani, King Kiat Tan.
8. THE ADVANTAGES OF THE MICRO EQUITY MODEL FOR MSME BUSINESS RESILIENCE IN YOGYAKARTA DURING PANDEMIC. --Bambang Dwi Hartono, Ahmad Diponegoro, Indra Yuliawan.
9. JOB AUTONOMY, JOB CRAFTING AND EMPLOYEES’ WELL-BEING DURING WORKING FROM HOME. --Susanti Saragih, Meily Margaretha, Luthfia Anantyanda.
10. #I ENVY, THEREFORE, I BUY! #: THE ROLE OF CELEBGRAM TRUSTWORTHINESS AND PARA-SOCIAL INTERACTIONS IN CONSUMER PURCHASE INTENTION. --Purwanto.
11. ONLINE FEEDBACK IMPACT ONLINE SHOPPERS' IMPULSE PURCHASES IN MALAYSIA. --Lu Man Hong, Wan Farha Wan Zulkiffli, Che Adawiah Che Amran.
Purwanto - Personal Name
Pangarso, Astadi - Personal Name
Hanfan, Ahmad - Personal Name
Marwanti, Maria Magdalena - Personal Name
Armansyah, Rohmad Fuad - Personal Name
Man Hong Lu - Personal Name
Umami, Zakiya - Personal Name
Hong, Lu Man - Personal Name
Hartono, Bambang Dwi - Personal Name
Saragih, Susanti - Personal Name
Pangarso, Astadi - Personal Name
Hanfan, Ahmad - Personal Name
Marwanti, Maria Magdalena - Personal Name
Armansyah, Rohmad Fuad - Personal Name
Man Hong Lu - Personal Name
Umami, Zakiya - Personal Name
Hong, Lu Man - Personal Name
Hartono, Bambang Dwi - Personal Name
Saragih, Susanti - Personal Name
Vol. 23 No. 2, September 2021
2338-8234
e-Journal MJ
Inggris
Petra Christian University
2021
Surabaya
110 hlm
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